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What are salon suite franchise opportunities?

What are salon suite franchise opportunities? Opening a salon suite is a great way to establish your name in the beauty industry, but the typical entrepreneurial path can be complicated and cost-intensive. Fortunately, it isn’t your only way to go. Beauty salon franchises mark a shift in how beauty professionals can launch their businesses without […]

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Salon design ideas to reflect your brand’s unique style

Salon design ideas to reflect your brand’s unique style Coming up with a salon design is a matter of positioning your business as luxurious and giving that extra to clients. However, selecting furniture and the items to put around involves more than making the surroundings attractive. This means creating an atmosphere that represents you and […]

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Salon suite business model: The new normal in the industry

Salon suite business model: The new normal in the industry Before the trend for dedicated salon spaces gained momentum, beauty professionals had little opportunity to thrive independently. The traditional salon environment was restrictive to employees and booth renters. On top of that, operating on individual premises required jaw-dropping upfront costs and effort. In a saturated […]

The Optima Mobile App

is for clients and tenants of Optima Salons to book appointments, communicate, confirm and pay for hair, nail, and massage services provided by the business owners that reside in an Optima location.

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Optimizing a salon suite room size for your business

Optimizing a salon suite room size for your business Does your space seem too cluttered and inefficient? Can’t remember the last time you gave your salon a structural upgrade? Whatever the case, you’re approaching one of the milestones in your salon business where you can make your establishment more convenient, economically viable, and client-centric with […]