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Understanding salon suite monthly rent: What to expect and how to budget

Understanding salon suite monthly rent: What to expect and how to budget Autonomy costs money. Fortunately, not nearly as much as you might imagine when you embark on the path of independent entrepreneurship. So, how much is a salon suite per month? If you’re about to leave conventional salons and carve your future in a […]

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Creating the perfect salon suite everyone will love

Creating the perfect salon suite everyone will love A beauty salon is more than just a place for a quick trim or a French manicure. For many, it’s where they can reset their mind and feel welcome like a good friend. That’s why creating perfect salon suites is the easiest way to see your appointment […]

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Top-4 vision board ideas for hair stylists

Top-4 vision board ideas for hair stylists You may be wielding shears like a magic wand, but it’s not uncommon for self-made beauty entrepreneurs to run out of motivation at some point. Your once-steely determination may fade due to the stress of managing a hair styling business, too many responsibilities, or just because of a […]

The Optima Mobile App

is for clients and tenants of Optima Salons to book appointments, communicate, confirm and pay for hair, nail, and massage services provided by the business owners that reside in an Optima location.

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Ideas for special salon suite events and promotions

Ideas for special salon suite events and promotions When the holiday season is approaching, these are the busiest days for some beauty professionals and slower times for others. Fortunately, getting creative with salon holiday promotion ideas lets you use seasonal dynamics and trends to your advantage.  Devising an offer around a specific day or theme […]